Beleza Natural Supply Chain

Beleza Natural Supply Chain Introduction (Excerpt) It was early Monday morning, before any employees had arrived at the main Beleza Natural institute.i The Brazilian company’s four founders—CEO Leila Velez; her sister-in-law, Heloísa Assis; Heloísa’s brother, Rogério Assis; and Heloísa’s husband, Jair Conde—were meeting to discuss their business improvement and growth plans, which would be presented to […]

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