Examine whether Electrolux benefited from the acquisition of GE Appliances

Marketing Excellence: Electrolux Case Study Marketing Excellence – Electrolux AB Electrolux, popularly known as Electrolux, is a global leader in home and professional appliances, including refrigerators, cookers, dishwashers, washing machines, vacuum cleaners, air conditioners, and small domestic appliances. It sells more than 50 million products in 150 countries. Headquartered in Stockholm, Sweden, Electrolux was founded […]