Case Study: Hospital Consolidation

Case Study: Hospital Consolidation Part I: Kimball Hospital and Tanner Medical Center Merger Report Read the case study “Hospital Consolidation,” pages 1–5, from Healthcare Marketing: A Case Study Approach (Cellucci, Wiggens, & Farnsworth, 2014).You are Dallin Call, chief executive officer (CEO) and chief marketing manager of Kimball Hospital. You have considered all of the factors, …

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