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Global Supply Chain and Manufacturing Strategy

Global Supply Chain and Manufacturing Strategy

SECTION A
Answer a minimum of ONE and a maximum of TWO questions from this section. There is no word limit but as a guide a reasonable word count range will be between 800 and 1,200 words for each question. You should spend approximately 40 minutes on each question.

1. Over the last year a global pandemic has impacted the value chains of many companies and organisations. Discuss how companies and organisations are developing and implementing Risk Management strategies to mitigate issues caused by this event and ensure that the occurrence of future events do not adversely affect them.

You should illustrate your answer with examples and relevant diagrams. Identify and discuss other associated applicable theories. [20 Marks]

2. The use and development of Information Systems is increasingly being considered as a key enabler in the effective management of the global value chain. Analyse the role of information technology discussing its advantages and challenges. Consider if competitive advantage may be gained with its effective use. [20 Marks]

3. During new product introduction companies and organisations are seeking to decrease their time to market and increase the competitiveness through effective outsourcing.

Identify, analyse, and discuss appropriate outsourcing strategies which could implemented and address the advantages, disadvantages and risks associated with the different strategies identified. [20 Marks]

SECTION B
Answer a minimum of ONE and a maximum of TWO questions from this section. There is no word limit but as a guide a reasonable word count range will be between 800 and 1,200 words for each question. You should spend approximately 40 minutes on each question.4. Bessant & Tidd defined 4P’s of innovation, Product, Process Position and Paradigm. Ignoring Paradigm how do Product, Process & Position loosely relate to our three core functions, as covered in the module and shown in
modules core text. The adapted Roman Showers case study was used in several tutorials. The company designed and manufactured a rage of shower cubicles sold to major DIY retailers, which were ordered in large quantities. Sales staff negotiated with buyers from these major DIY retailers in a seasonal buying cycle. An innovation, enabled by their new CAD system, made it relatively easy to create custom versions at minimal addition design cost and enabled them to create a new division which worked closely with architects to develop custom
designs, for say a new hotel, which were produced in smaller qualities in comparison to their core market.

Contrast these two parts of their business using the 4V’s of Volume, Variety, Variation in Demand and Visibility and discuss how the new custom product business will affect the three core functions.
Use diagrams to illustrate your answer. [20 Marks]

5. Describe what is meant a “Postponement” strategy and what the benefits of this approach are. Give example(s) of where this is used and when you would consider using postponement and why and what issues may make it
unsuitable. [20 Marks]

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