Business Capstone Project Strategy

Business Capstone Project Strategy

Capstone — Assessment 1
Strategy Plan Overview Assignment Due: Monday 1 June 2020 Submission: Via Moodie
Trimester 2 2020
Weight: 10%
Group Name:
Students in Group:
Use the following as gguide to set out your group’s corporate strategy and sub-strategies. For each section you are required to enter:
• what is your strategy?

• why you have decided on this strategy?

• how you are going to implement it? That is what are the decisions you will enter to achieve this strategy? — Must relate to the MB Game decision making parameters.

Refer to Lecture 1, 2 and 3 – Strategy and the MG
The final document should be approximately 2 pages in length.

Corporate Strategy

What is your overall strategy?

Marketing and Competitive Strategy

How are you going to meet customer needs in a competitive environment?

Operational Strategy

How are you going to make the right quality shoe in the right place, delivered in the right time?

Human Resource Strategy

How are you going to maximise the efficiency of your workers?

Finance Strategy

How are you going to fund the company?

Investor Strategy

What is your dividend policy?

Please note that it is critical that that this assessment is completed as this document is, in effect, an implementation plan which will inform your decisions in the Business Strategy Game.